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Posts Tagged ‘sweden’

Tras el partido que disputó Suecia contra Corea del Norte, en el Mundial de fútbol femenino, el pasado sábado 2 julio, la sueca, Josefine Oqvist, no dudó en quitarse la camiseta cuando un aficionado le pidió si se la podían intercambiar.

For years those running women’s football have tried desperately to expand the game’s audience.

Viewing figures, however, still remain stubbornly low despite standards increasing dramatically.

So, how do you go about attracting more spectators both on television and at grounds?

Well, it appears Swedish forward Josefine Oqvist may have the answer – compulsory shirt-swapping with male fans in the crowd.

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